CEO at MetaVRse


Alan Smithson is an Investor & Entrepreneur who has always been on the cutting edge of Emerging Technologies. Graduating from University of Guelph with a Molecular Biology degree, Alan realized Technology and Music were his passions and he pursued his DJ Business developing it into an Audio Visual Production & DJ Company, Star Productions Inc., celebrating its 20th Year in business. Alan most recently Moderated the Future Watch Panel – How will Events be in 5/10/15 Years at the Canadian Special Events Conference. Alan has served as president-elect for the International Special Events Society (ISES) and has been nominated twice for Entertainer of the Year.

Through Alan’s passion of Technology and Music, Alan and his partner created the Emulator, the world’s first Touchscreen DJ System by SmithsonMartin Inc. Launching the company in 2010 at TEDxToronto. Alan led his team and persevered with validation by building hardware and software to support his vision. Emulator won the highest award in the DJ industry, DJ Mag’s Most Innovative Product in 2011. Alan has been featured on Discovery Channel, BPMTV, Wired and Dragons’ Den.

In 2013, Alan was invited to Curiosity Camp (put on by Eric Schmidt). It was here where Alan first discovered virtual reality. He was shown the future by none other than father of VR storytelling, Chris Milk. Two years later, Alan started Shok Kreative Inc. a virtual and augmented reality marketing agency. After writing the popular white paper “Virtual Reality for Marketers 2016”, Shok Kreative was subsequently sold to a new company, MetaVRse, Canada’s first VR Marketing Agency.

Alan is married to Julie and they have two children Holly (8) and Abi (11). Abi is following in her father’s steps becoming one of the youngest entrepreneurs in the world with her product, Love Sandal (a sandal that leaves heart shaped tan lines on your feet). Abi has been featured in Inc., Huffington Post and won Top 20 under 20 when she was only 10 years old.

Smithson has been recognized as an industry pioneer and leader was recently mentioned in an article “10 Virtual Reality Leaders you should follow in 2016”
Equally comfortable behind a turntable or a group of Fortune 500 executives, Smithson continues to evolve the company and its innovations and is working on his third book, “Virtual and Augmented Reality for Business”.